_06PublicB2BExchanges(电子商务,英文版)

Chapter6PublicB2BExchangesLearningObjectivesListthevarioustypesofe-marketplacesDescribeB2BportalsDescribethird-partyexchangesDistinguishbetweene-procurementande-sellingconsortiaDescribethevariousownershipandrevenuemodelsofexchangesDescribethesupportmechanismsofferedbyexchanges,includingauctionsLearningObjectives(cont.)DescribenetworksofexchangesandexchangemanagementDescribethecriticalsuccessfac...